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MFB - My Food Bag

Started by nztx, Jun 25, 2022, 02:56 PM

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winner (n)

Adapted from a summary of a poll in the US but I feel very true for the economic and political state of NZ these days.

Those who consider themselves among the wealthiest classes in NZ carry high levels of concern about their current finances, the years ahead and the prospects for their children. More than 40% of NZers who call themselves upper class or upper-middle class say they haven't saved enough money to retire comfortably. Only about 40% say their financial security is where they thought it would be at this point in their lives. Nearly three in five say they are strained by high gasoline prices. And those in the wealthiest classes have lost faith that an economy that has benefited them can lift future generations,

The consequence of this is that discretionary spend is given serious thought too - like do we really need to have My Food Bag deliver to us when we could manage with a bit of effort  do it ourselves.

Basically saying that over time the future potential market for Amy Food Bag is likely to shrink. Hence 'adaptability' is a key component to the strategy.

lorraina

I do wonder about these sort of polls.
They do not concur with what I see at St.Martins New World.
Booze section is 4 or more times larger than pet food or frozen food sections,in fact getting close to half the size of fruit and vege section.
Still plenty of grog in customer trolleys .Not cheap stuff.
Maybe people would have more savings tomorrow if the cut back on the expensive booze today..

Arbroath

Polls like that are complete BS imho. It's like the worried well. Too much time to think but will still spend money anyway.